Customer relationship management
Increase customer loyalty and provide relevant products and service propositions.
Customer Relationship Management (CRM) is a set of tools that enable companies to interact with their customers by exploiting all data points available.
ARTEMIS
is RetailZoom's personalized offer solution that integrates all functions on a single customer view and automates marketing and sales campaigns. It provides access to a full range of functionalities including:
Data Warehouse Technology
Compile all data whether generated through historical transactions, social media interactions or customer support.
Customer Segmentation Modules
Understand and model your customers based on their behaviour.
Personalized Promotion
Create target groups and generate personalized promotional strategies.
Evaluation
Complete evaluation analysis after promotions measuring Return On Investment for each individual campaign.
Communication module
Artemis’ automated communication tool enables you to easily reach out to your customers in direct marketing and sales campaigns.
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